Behind the scenes
Widgety was created in the Summer of 2014, initially providing basic cruise ship content to travel agents. There was a simple API and our first Widget that allowed a search for ships on our platform.
Two years later in 2016 we started adding brochures, expanding the range of ship information and adding in basic itineraries and pricing.
In 2018 we launched an easy to embed Cruise Search that allowed travel agents to find a cruise ship or range of itineraries and post the link to social media or use in email marketing, and then a year later we started to work with tour operators to add in their brochures to our platform.
Every relationship is personal and we know and work with the majority of cruise lines in the UK and abroad. We care passionately about the detail and accuracy of the content in our platform.
We have grown our initial team to 20, ripped up ideas, re-built Widgets and re-envisaged the API. The basic principle has not changed however: Widgety does not not build websites, we are purely a technology platform that tries to make it easy to access the content you require to sell the holidays you wish to focus on.
We build solutions that hopefully fit all budgets, are completely flexible and easy to install. We also make it really clear what you are paying for, what content we have and where it comes from.
January 1, 2014
2015
2015
Basic itineraries & pricing manually added via a third party.
2016
2017
The first Widget allowing an embeddable Cruise Search for a website and Facebook page.
2017
2018
Hourly or daily feeds from cruise lines with full pricing and availability.
Trade brochures added.
2018
2019
Ships – Every cabin classified by type, grade code, facilities on board. New content on sustainability, plug sockets and more.
Ports & Destinations – New option to request port information, images and destination copy.
Daily Itineraries – The unique daily itinerary for a cruise added where available.
2019
French & Spanish versions of the Cruise Search launched.
Weekly emails to over 1000 travel agents with updates on all the latest changes on Widgety.
2020
A set back for the industry, and for us, but with a silver lining that it gave us time to think.
2022
Started working on the next phase of Widgety.
Core team expansion from 5 – 9.
2023
Core team expansion from 9 – 13.
Holidays API in BETA.
Complete move to new AWS server architecture .
Beginning of US partnerships.
2024
Core team expansion from 13 – 16.
More than 50,000 US agents and homeworkers reached through partnerships.
New Widgety Platform.
Holidays API released in full.
2024
New Holiday Search coming Q4 2024.
Multiple markets and currencies in the Holidays API.
Upgrade of all operators to include pre and post extensions.
Director
Sales Director
IT Director
Marketing Director
Partnerships Manager
Content Manager
Integrations & IT Support
Content Editor
Sales Assistant
Accounts Assistant
IT Apprentice
IT Apprentice
Content Editor
Anastasia
Project Manager
Diana
Business Analyst
Vlad
Software Developer
Ulad
Software Developer
Andrei
Software Developer
Julia
Business Analyst
Pavel
Software Developer
Nikita
Software Developer
Glen
Software Developer
Rediscover Travel Content
Call us on 023 8042 8000 or get in touch using our Contact Us page.
© 2024 Widgety Limited
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